Tang Sipper
A Tang-ible solution to quench your thirst.
Mondelēz International wanted to establish Tang as a healthier substitute to aerated drinks for consumers of all ages. The brand wished to educate its customers about the simpler manner of fixing a Tang instant drink mix. Pramara designed a one-litre plastic bottle that doubled as a packaging for four 125 g packs of the fruit-flavoured drink mix. The sipper became synonymous with the hassle-free drink-making process, Tang cemented its position as the healthier alternative and recorded higher sales.
Pramara Promotions Ltd.
A-208, Boomerang, Chandivali Farm Road,
Chandivali, Sakinaka, Andheri (East),
Mumbai - 400 072, India
Tel.: +91-22-61983000

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16-18 Mau Lam Street, Jordan,
Kowloon, Hong Kong.

Qianhai Complex A201, Qianwan Road 1,
Qianhai Shenzhen-Hong Kong Cooperation Zone,
Shenzhen, P.R. China.

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